CASE STUDY

– Copilot

CLIENT:

10 years of running exclusive, no-sales-pitch events for CIOs in 22 cities granted C10’s team priceless insight into the needs of CIOs and the type of people and services they are looking for; and gave them up-close experience in the most effective ways to cultivate relationships with CIOs who are juggling many time-consuming responsibilities.

WHAT WE DID:

– Consumer Research
– Brand Strategy
– Naming
– Verbal Identity
– Visual Identity
– Packaging